Campaigns

Supported by

Before a big send: mail now comes from people@peoplespowerhouse.org.uk, a DKIM-authenticated and DMARC-aligned domain, so campaigns are properly signed. The domain sent nothing between 7 June and 3 August, so its sending reputation is still warming up - send to a few dozen first and check Deliverability before mailing the whole list. Even so, always send a test to yourself first and check it arrives (including the spam folder) before emailing a large audience.

📡 SendGrid Event Webhook checking…

Setup details / re-configure

Paste this URL into SendGrid → Settings → Mail Settings → Event Webhook, enable it, and tick Delivered, Bounced, Dropped, Spam reports, Opened, Clicked. This powers bounce and complaint suppression plus open/click analytics.

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Deliverability

Built from the platform's own email log, not pulled from SendGrid — so it covers 12 months (SendGrid's own activity view keeps 3 days) and can break results down by message type, which SendGrid cannot.

All email

Every email the platform has sent, campaign or not, as reported back by SendGrid.

Sent	Recipient	Type	Status	Opens / clicks
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Applicant emails

Emails drafted automatically as Local Listener applicants move through the pipeline. Review, edit and send - nothing goes out until you click Send.

Waiting for review

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Stage templates - the wording used for each stage, and whether it drafts or sends automatically

Recently sent

Email campaigns

Across all campaigns

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No campaigns yet. Create your first one.

New campaign

Campaign name (internal)

Audience

— contact(s) will receive this. Only opted-in, non-unsubscribed contacts are emailed.

Campaign topic

People can now choose "monthly highlights only" or "event invitations only" instead of unsubscribing. This topic decides who those people receive - a General update goes only to full subscribers.

Subject line

Personalise anywhere with {{firstName|there}}, {{name}} or {{organisation}} - the part after | is used when we don't hold that detail, so always give one. Works in the subject, this preview line and every text block.

Preview line (optional)

Inboxes show this next to the subject before anyone opens the message. Leave blank and the opening words of your message are used instead.

Narrow by tag (optional)

The same tags as the CRM. The number on each tag is how many people it would actually reach in the audience above, not how many contacts carry it - so it falls as you add tags, and greyed-out tags reach nobody. Picking more than one narrows to contacts who have all of them, so "Councillor" plus "North West" reaches only North West councillors. Not available when a saved segment is chosen, since the segment carries its own filter.

Layout

Simple message Designed layout

Simple is one block of text. Designed lets you build a newsletter from headings, images, buttons, quotes and two-column sections.

Content blocks

Add:

Message

Plain text. Blank line = new paragraph. We add the People's Powerhouse header + an unsubscribe footer automatically.

Button (optional)

Adds a green button under your message. Both fields are needed, and the link must start https://. The link is repeated as text for anyone reading the plain-text version.

or schedule for later: